About Prime Unicorn Index

A modified market cap price return index that measures the share price performance of U.S. private companies valued at $1 billion or more.

Our Methodology

The rules for component eligibility, index composition, calculation, and maintenance are based on the Prime Unicorn Index Methodology©. The index universe includes U.S.-based private companies with market valuations that are equal to or greater than $1 billion. Component eligibility and price inputs are derived from publicly available information. The index calculation model is based on actual and calculated prices of preferred stock and common stock, as well as secondary transaction data powered by CapLight Technologies, which are all validated by the index operations team. Corporate actions, such as bankruptcies, stock splits, reorganizations, mergers and acquisitions, and spinoffs are monitored on a daily basis. Secondary trading values are sourced from Caplight. Index values are calculated for each day, but distributed on a weekly basis. The index is reviewed and reconstituted on a quarterly basis. The Prime Unicorn Index was designed and developed by Lagniappe Labs and Level ETF Ventures’ Prime Indexes group.

Executive Team

Ross Barrett

Co-Founder, CEO

Co-Founder, Lagniappe Labs, Co-Creator, Prime Unicorn Index. Works closely with MD Anderson (Cancer Focus Fund, LP), LSU Health Science Center, Pennington Biomedical and other academic centers. Active venture capital investor and former U.S. Congressional Aide.

Chris Yeagley

Managing Partner at Level ETF Ventures

Co-Founder, Level ETF Ventures. Former U.S. Head of Equity Structured Products at UBS and Head of Americas Structured Equity Products at Deutsche Bank

Michael Ostendorff

Chief Business Officer

EVP, Sales and Business Development, Prime Unicorn Index. Former Director of Sales and Marketing VC Experts. Former Operations Manager at Southern Research Company. BS, Marketing from LSU in Shreveport.

Kris Monaco

Managing Partner at Level ETF Ventures

Co-Founder of Level ETF Ventures. Former Head of ISE (International Securities Exchange) ETF Ventures for 15 years. Executive at Arizona Stock Exchange.

Will Ballard

Chief Data Engineer

Finance, University of Arkansas. Blockchain Specialist

Advisory Board

Ilya Strebualev

Stanford Graduate School of Business, The David S. Lobel Professor of Private Equity

Bill White

Chief Commercial Officer at IMX

Jason Albanese

CEO Lightning Capital

Bryan Sloane

Financial Services at Google Cloud

Board of Directors

Ross Barrett

Co-Founder at Lagniappe Labs, LLC- Founder, GP for Cancer Focus Fund

Robert W. Crawford

Chief Investment Officer, ATCO Family Office Investment Company